Radio One was recently airing some advertising for FastTrack’s new Army Collection. They were inviting women to send in jingles that go with a marching tune, and played a sample jingle on air. Here are the lyrics to that sample:
Jokes apart, why would FastTrack want to restrict their customer base to an ultra-liberal crowd instead of having mass appeal to the entire 18-25 age group, irrespective of how conservative/liberal they are, irrespective of what their preferences in relationships are? Does their advertising tactic make sense for a consumer products' company?
Get up and leaveCorollary: if one comes across a girl wearing a Fast Track army watch, can one presume she is looking for a one-night-stand?
if he tries to kiss your hand
He’s a one-girl man;
He ain’t a one-night stand
Jokes apart, why would FastTrack want to restrict their customer base to an ultra-liberal crowd instead of having mass appeal to the entire 18-25 age group, irrespective of how conservative/liberal they are, irrespective of what their preferences in relationships are? Does their advertising tactic make sense for a consumer products' company?
