Saturday, 31 March 2007

Project Discotheque

Here's a snap I had posted to section C about a classmate of ours.

The person on the right once acted in a movie called DiscoDancer. The one on the left used to work for Cisco. We let our logic take a hop-step-and-jump from these facts, and end up naming the person on the left as Disco (it doesn't matter what Disco's real name is - don't ask, and I won't tell).

While the name Disco is reasonably popular within our class at ISB, I am getting worried that his name isn't getting recognised among our alumni network. What would happen if subsequent batches at ISB don't recognise him as Disco? It'd be such a shame... we're talking about a missed legacy here.

So, here is my prescription for correcting this problem. Let's do a googlebomb :-)

To quote wikipedia,
Because of the way that Google's algorithm works, a page will be ranked higher if the sites that link to that page use consistent anchor text. A Google bomb is created if a large number of sites link to the page in this manner
Currently, if you google with the search phrase Disco + Cisco + ISB, Disco's blog shows up as the second search result.

If you just search for Disco + ISB, his blog is the 21st.

To me, these search results are unacceptable.

The objective of Project Discotheque is as follows - get the ranking of Disco's blog up and higher in Google's ranking for the search phrase "Disco" :-) Within a week of this announcement, Disco's blog should be the first search result for the phrase "Disco Cisco ISB" on google, yahoo and msn search. Within a month, the blog should be the first search result for the phrase "Disco ISB".

So, if you're interested in helping out, here's what you can do. If you are a blogger, or you maintain your own website, please make a link to using the anchor text as "Disco".

Oh, and if you have any other suggestions, please do let me know.


Abhay said...

If there students from the iits ask them to post a link from their home pages within the iit domains, to this blog. (This is assuming that their web-pages have been sufficiently linked with the other pages within the iit domain, e.g: friends) This would be far more effective than asking for a large number of people (with lesser Page Ranks) to link to this site. An outward link from the domains with higher page-rank means that they are sharing their "social status", and hence the page-rank of the target page would automatically increase.

chiranth said...


What you're saying makes lot of sense. However, since I don't have the time to target such communities selectively, I don't have an option but to make this very generic.

thanks for your comment anyway.

Abhay said...

What I meant was there would be atleast 2 to 3 students who are from the IITs in your current ISB batch. If they put a link from their iit home pages to the target page, that in itself would help in boosting the Page Rank to a great extent. Making it generic is always a good option :-) Who knows, you could get one outlink from a page with a high Page Rank !!

chiranth said...

Of course, you are assuming that IITians' web-pages would necessarily have a page rank higher than other ISBians who'd make this link.

I haven't checked if that's a fair assumption. Maybe I'll do that sometime next week.